Though "G.I. Joe" is a generic term for soldiers going back to World War II, producer Lorenzo di Bonaventura swears his summer blockbuster G.I. Joe: The Rise of Cobra has nothing to do with the modern American military. Di Bonaventura told Entertainment Weekly:
This G.I. Joe has nothing to do with American foreign policy. It's about a team of skilled operatives fighting an evil organization that's trying to take over the world. There are no politics in it at all.
G.I. Joe: The Rise of Cobra is directed by Stephen Sommers and stars Dennis Quaid as Hawk, Channing Tatum as Duke, Sienna Miller as Baroness, and Joseph Gordon-Levitt as Cobra Commander.